Get stuck into fast facts, or deep detail on this week’s hottest tech snacks.
Meta uses AI to verify age on Instagram
Social media platform Instagram is rolling out enhanced age verifications in Australia, using AI technology to ensure users receive age-appropriate content with heightened privacy measures.
If someone attempts to edit their date of birth on Instagram from under the age of 18 to 18 or over, Meta will require them to verify their age using one of two options:
TikTok adds teen-focused screen time controls
TikTok has added new features to help teenagers keep a handle on their screen time including a daily time limit and screen time dashboards to its Family Pairing feature.
Every account held by a user under 18 will automatically be given a 60-minute daily screen time limit. Teens can opt out of the time limit but, should they do so, they will be prompted to set one and prompted again should they spend more than 100 minutes on the app in a day.
59% of millennial and Gen Z Australians “looking forward” to metaverse
More than half of Australian millennials and zoomers are “looking forward” to the metaverse, lower than the APAC average of 66 per cent.
Overall in APAC, 73 per cent of consumers are aware of the metaverse, while 59 per cent of Aussie consumers have some notion of what the metaverse might entail. Less than half, however, have expressed some interest in it.
Kayo looks to reach a new peak in subs with geo-targeted ad push
Foxtel sport streaming platform Kayo is kicking off its biggest marketing push of the year in conjunction with the start of the NRL and AFL seasons.
Kayo released a new ad campaign in mid-February, targeting not only die-hard fans, but also casual fans too, which is a new approach for the brand. In the coming weeks the reach of the campaign will be “dialed-up”, and targeted to specific fans in specific post codes.
No more hustle culture: Snap study reveals some truths about Gen Z
A study of over 2000 Australians led by Snapchat has shed light on changing attitudes to work, wellbeing and their social media usage.